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Customer Experience

How can Predictive analytics help in marketing?

How can Predictive analytics help in marketing?

When it comes to marketing, historical data is a great driver for strategy and planning, and staying a step ahead of consumer trends and desires is the only way to remain competitive. Today, with Big Data and Artificial Intelligence, marketers have powerful tools at...
The Top Features of Salesforce Case Management in 2025

The Top Features of Salesforce Case Management in 2025

When your customers have issues with a service or product, a swift response by your organization to complaints is expected. Research reveals 70% of customers say they will support an organization that delivers great customer service, so responding quickly to customer...
Salesforce Customer 360: The Complete Guide

Salesforce Customer 360: The Complete Guide

80% of customers believe that their brand experience is as important as the products they buy. To create a unified and seamless journey for customers, B2B and B2C companies need to optimize internal and external channels, and Salesforce Customer 360 helps to do just...
How Slack-First Customer 360 Maximizes Your Work Productivity

How Slack-First Customer 360 Maximizes Your Work Productivity

Salesforce, the global CRM leader, recently acquired Slack to incorporate the power of Slack with Salesforce customer 360 to allow teams to connect and get tasks completed efficiently. Nine out of ten businesses are strategizing to offer remote and onsite work in the...